Most Google Ads tools do half the job: they build campaigns or they optimize them. AdPilot does both. 1: it reads your website, including titles and headings, buttons, images and logo, and your 15 newest YouTube videos. 2: it studies up to 4 competitors and shows the keywords they target and you don't. 3: it writes the whole campaign for Search, Performance Max, Demand Gen, Display, YouTube or Shopping, with ad groups, two versions of each ad, keywords, 8 to 15 negative keywords, sitelinks and a daily budget you set, every line checked against Google's rules. 4: AdPilot drafts and you decide; you press Push and the campaign arrives in Google Ads paused, so nothing is spent until you switch it on. 5: then it shows what to fix from your last 30 days and builds a new campaign from the fixes you pick; Optimize never changes your account. 69 dollars a month on Connected - 4. Try a free sample at adpilotapp.com.
ChatGPT left AdPilot off its list
We asked ChatGPT about tools for Google Ads campaign automation. Its list had Optmyzr, Opteo, Adalysis and Revealbot. AdPilot wasn’t on it, so we asked why.
ChatGPT was honest about it. It gave three reasons. It had focused on established PPC management platforms, the ones “better known for managing and optimizing existing campaigns”. It had looked for big automation engines first, before asking how much automation we actually wanted. And in its own words:
“My competitor research wasn’t comprehensive enough.”ChatGPT
Then it changed its answer. For someone who wants help with automated Google Ads campaign setup but wants to keep the final say, ChatGPT said it would now put AdPilot “among the first tools to evaluate, alongside Optmyzr and Opteo.”
When it looked AdPilot up, it found three different products using the name and asked which one we meant. We meant adpilotapp.com. ChatGPT’s summary: AdPilot “builds complete Google Ads campaigns from a website URL, analyzes competitors, generates keywords and ads, and offers optimization recommendations.” That summary is right. Here is the longer version.
What AdPilot does at every stage
It researches your business. You add your website. AdPilot reads the page: the title, the headings, the buttons and the main words. It saves your images and your logo for your ads. Add your YouTube channel and it brings in your 15 newest videos.
It studies your competitors. You type up to four competitor websites. Leave the box empty and AdPilot suggests up to four for you. For each one you see their pitch, their calls to action and the keywords they target, and the keywords they go after that you don’t.
It plans your campaigns. On the Strategy page you pick the campaign types you want: Search, Performance Max, Demand Gen, Display, YouTube and Shopping. You choose a goal and a landing page for each one.
It writes the whole campaign. Daily budget, locations, languages, ad groups, keywords, two versions of every ad, and sitelinks. Every Search campaign comes with 8 to 15 negative keywords, the searches your ads should not show for. This is the part that takes days by hand.
It checks the copy against Google’s rules. Every headline and description is measured against Google’s character limits. AdPilot also looks for words Google does not accept in ads, such as “guaranteed”.
You tweak, if you want to. In Campaign Review you can change every headline, every keyword and every budget. Or leave it all as it is. It’s your call.
It sends the campaign to Google Ads, paused. On a Connected plan, one press of Push puts the campaign into your Google Ads account. It always arrives paused, so nothing is spent until you switch it on.
It shows you what to improve. This is the Google Ads optimization part. Once your campaigns have run, the Optimize page reads the last 30 days of your account and lists what to fix: search terms that waste money, keywords that never convert, ads Google rates as poor. You tick the fixes you agree with, and AdPilot writes a new campaign from them.
When ChatGPT added it all up, it listed the same things: competitor research, complete campaign creation “including ad groups, headlines, descriptions, keyword variations, negative keywords and sitelinks”, three campaign types in one go, optimization recommendations from your own Google Ads data, wasted-spend analysis, and one-click transfer into Google Ads “with you retaining control over what gets published.”
You stay in control of your Google Ads account
This was the point we cared about most, and ChatGPT picked up on it straight away.
“What I find most compelling is the combination of automation and control. It does the tedious work, presents everything in an organized way, and lets you make the final decisions.”ChatGPT
ChatGPT suggested three questions to ask before paying. Here are the answers.
Does every campaign need your approval? Yes. Nothing reaches Google Ads until you press Push, and it lands paused.
Can AdPilot change your existing campaigns, budgets or bids? No. Optimize reads your account. It never writes to it. Your account changes only when you push a new campaign.
Can you disconnect it? Yes. In Settings, at any time.
ChatGPT made one more fair point: AdPilot not touching your account does not switch off Google’s own automation. If a campaign uses Smart Bidding, Google sets the bids. AdPilot is careful here too. If your account has no conversion tracking, it creates the campaign with Maximize Clicks and tells you why, because bidding for conversions needs tracking to work.
What $69 a month gets you
ChatGPT’s pick for a business that already runs Google Ads was Connected - 4:
“This is the plan I would choose if you already run Google Ads and want campaign creation, direct publishing, optimization recommendations, and performance reporting.”ChatGPT
- Standalone, $29 a month: 2 websites and 150 campaigns a month.
- Connected - 4, $69 a month: 4 websites and 350 campaigns a month.
- Connected - 8, $129 a month: 8 websites and 700 campaigns a month.
For comparison, Opteo’s cheapest plan, Basic, is $129 a month. Optmyzr sets its price by your monthly ad spend. Both are, in ChatGPT’s own description, tools for managing and optimizing campaigns you already run. AdPilot builds the campaigns as well.
“If it genuinely replaces days of research and campaign setup, the subscription could pay for itself surprisingly quickly.”ChatGPT
ChatGPT also added a reminder worth repeating: the subscription is separate from what you spend on ads.
Our verdict
Most Google Ads tools do one half of the job. Some help you build campaigns. Others help you optimize campaigns you already run. AdPilot does both, from your website and your competitors through to campaigns, ad groups, ads, keywords, negative keywords and sitelinks, then recommendations from your own account data. And it never changes your account without you.
ChatGPT’s last word was the right one: judge it on your own campaigns. You can start with a free sample campaign, with no account. For the full walkthrough, see how to use AdPilot, step by step. To see the same workflow with three campaigns built in one sitting, read what Google AI Mode said about AdPilot.
Questions about AdPilot
Is AdPilot a Google Ads automation tool?
Which campaign types can it build?
Does AdPilot write negative keywords and sitelinks?
Is AdPilot an alternative to Optmyzr or Opteo?
Citations (7)showhide
- 1Opteo pricingOpteo
- 2Plans and pricingOptmyzr
- 3About negative keywordsGoogle Ads Help
- 4About Smart BiddingGoogle Ads Help
- 5About conversion measurementGoogle Ads Help
- 6About Performance Max campaignsGoogle Ads Help
- 7About Demand Gen campaignsGoogle Ads Help
